Edinburgh-based public relations and communications agency, The Reputation People, has joined 3AW’s global network of members.

With a key message of ‘brands beyond borders’, 3AW has a global network of independent communication agencies that can support clients with all of their digital, marketing, design and PR requirements. It is a network of people from the most diverse nationalities, connected by knowledge, passion and commitment to their clients’ businesses.

The agreement with The Reputation People sees 3AW expand its network of communications agencies within Europe to the United Kingdom.

The company’s inclusion within the agency network has been proudly welcomed as part of 3AW’s latest expansion. With a presence in more than 20 countries worldwide and offices in Madrid, Miami, Rio de Janeiro and Mexico City, 3AW is as one of the fastest growing companies in the communications sector.

Following the agreement with The Reputation People, Miguel Ángel Rodríguez, global CEO of 3AW, commented: “We are excited to expand our network of contacts throughout the European continent, thus adding 23 members to 3AW.

“Thanks to our business model, we are able to provide a global service to our clients, but acting locally, thanks to our partners, who have the necessary knowledge and experience in each market.”

Since its launch in 2018, The Reputation People has experienced rapid growth and was recently named Communications Expert of the Year 2020 at the Edinburgh Prestige Awards and Reputation Management Experts of the Year 2020 at the LUXlife Magazine Food & Drink Awards.

Co-founded by public relations expert Heather Astbury, who has more than twenty years’ experience in the communications sector, The Reputation People has supported businesses in the UK and globally, from independently owned companies to large, high-profile PLCs, and helped them to cut through the noise of the modern media landscape and manage their reputation.

Heather Astbury, Managing Director and Co-founder of The Reputation People, said: “We are delighted to become the UK representatives of the 3AW network. This arrangement means we can provide our clients with greater support when they are looking to conduct work overseas or break into new international markets and it allows us to expand the range of services we can offer to include all areas of design, digital, events, planning and marketing. At the same time, we retain our independence and can continue to make the decisions we believe will best serve our clients.”