The transport sector has faced significant challenges this past year, with income dropping by 32% due to soaring costs and an unfavourable business climate.
However, we at Edinburgh Executive Travel (EET) have bucked the trend, more than tripling our turnover and cementing our position as a market leader in chauffeur-driven transport.
This success is thanks to our strategic investments, innovative approach, and relentless commitment to delivering exceptional service.
Strategic Growth and Expansion
Over the past year, we’ve expanded our fleet by 40%, adding new luxury vehicles, including Mercedes-Benz and Range Rover’s. This growth allows us to meet increasing customer demand while reaffirming our commitment to providing premium, travel experiences.
We have also doubled our office team to ensure every customer enjoys the seamless and personalised service we’re known for.
Looking ahead, 2025 promises even more exciting developments. In March, we’ll welcome five plug-in hybrid Mercedes E-Class’s to our fleet — earlier than planned —further strengthening our eco-conscious offering.
Innovation in Branding and Service
This year, we introduced a new visual identity, including a sophisticated website and a fresh approach to social media.
Our chauffeurs now play a key role in our online presence, contributing user-generated content that adds an authentic, personal touch to how we connect with customers.
These innovations have helped us secure several high-profile accounts, including orchestrating a major event for a global luxury brand. Managing a fleet of 150 vehicles, we ensured the flawless transportation of VIPs to and from the event. Earning preferred supplier status for this project is a testament to our ability to deliver large-scale, high-profile events with professionalism, precision, and discretion.
Investing in Excellence
We take pride in raising industry standards and through our new Chauffeur Training & Development Academy we do just this. It ensures our chauffeurs continue to provide exceptional service.
Training includes mystery shopper assessments, regular driving evaluations by our in-house trainer, and secure ground transportation courses delivered by our security consultant. These efforts ensure that whether clients are travelling for leisure or require enhanced security, they are in safe and expert hands.
Sustainability and Community Engagement
Sustainability is central to our long-term strategy.
By supporting rewilding efforts in the Scottish Highlands, we’re helping restore Scotland’s natural beauty for future generations. Our community focus doesn’t stop there. This year, we partnered with Fresh Start, an Edinburgh-based charity that helps individuals transition from homelessness into a home. In November, our team volunteered to assemble starter packs and gather donations, and we’re already planning further activities to support this vital cause.
Additionally, several of our chauffeurs have volunteered with the Children’s Holiday Venture charity, further demonstrating our commitment to giving back to the community.
A Vision for 2025 and Beyond
As a newly appointed Visit Scotland Travel Trade Partner, we’re delighted to play a role in showcasing Scotland’s world-class destinations. This partnership allows us to offer exclusive rates and tailored services to help visitors experience the very best of our beautiful country.
With our growing fleet, innovative services, and unwavering focus on sustainability, we’re set to continue leading the market in chauffeur-driven transport. From seamless VIP travel to eco-conscious journeys, we’re here to make every trip exceptional.
Book Your Journey Today
Our fleet is fully operational throughout the year, ready to make your travel as special as the occasion.
Contact us today and let us take you wherever you need to go, with luxury, professionalism, and a personal touch.
Edinburgh Executive Travel
e: enquiries@edinburghexecutivetravel.co.uk
t: +44 (0)131 3000 998
edinburghexecutivetravel.co.uk
