Scottish Chambers of Commerce announces Seona Shand as the organisation’s new International Trade Director.
Seona has over a decade of experience in the field of international trade and brings to SCC deep knowledge and practical experience of trading internationally, doing business in new markets and exceptional commercial acumen.
Her new role will see her leading on the production of a new model of trade support services, maximising SCC’s international relationships with the global Chambers of Commerce network and other key global businesses, governments and partners with a view to expanding and establishing new trading alliances and provide capacity building within the SCC network to deliver additional international support to the business community.
Seona Shand is joining SCC from Aberdeen & Grampian Chamber of Commerce where she spent 12 years, starting as Head of Membership before working her way up to Commercial Director. She’s lead on 13 Northern Star Business Awards, run around 1,000 events for the Chamber, brought in significant sponsorship income, worked with hundreds of members, manages the relationships with Premier Partners and platinum members and lead on the successful transition to a tiered membership model.
She’s expertly lead on around 40 international trade delegations and meetings which have included working with the Presidents of Ghana, Mexico and Colombia as well as worldwide Ministers and CEOs of national oil companies from all over the globe and has built up an outstanding reputation.
Liz Cameron CBE, Director & Chief Executive, Scottish Chambers of Commerce, said: “The Scottish Chambers of Commerce network offers businesses an unrivalled opportunity to identify new markets and start their exporting journey. With Seona’s unrivalled experience and connections, she will be leading on our values as a globally trusted and credible partner to promote our exporting potential to the world as well as attracting vital new investment into Scotland.”
Seona Shand said: “I’m delighted to be joining the team at the Scottish Chambers of Commerce as the International Trade Director. Having built an extensive global network over the years, with a particular focus on the energy and food & drink sectors, I’m looking forward to working with businesses the length and breadth of Scotland to support them with their international growth, driving economic development for the country.”